Paramount to rebrand as Skydance following Warner Bros. merger completion

David Ellison, controlling shareholder of Skydance Media, announced Friday that the combined entity of Paramount Global and Warner Bros. Discovery will adopt the Skydance name as the landmark merger approaches closing. The rebranding signals the new corporate structure and strategic vision for the combined entertainment giant.

The deal represents one of the largest media consolidations in recent years, bringing together major studio, streaming and linear assets under unified leadership and brand identity.

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